About Me


I am a Vancouver-based freelance graphic designer with 13 years of experience in web and print work. I have worked primarily with small business owners and professionals to develop their unique visual style and web presence. It's rarely a simple task — translating the fluidity of a person or company into a concrete graphic identity — but I take pride in making it feel smooth and easy.

With a degree in Psychology and Philosophy, and a fascination with all topics related, it is my disposition to care greatly about what's at the heart of a project. My designs are informed by this curiosity, and the genuine desire for you to be seen clearly.


Interested already?



(about my designs)

About My Designs


More and more, I have been moving to Wordpress based designs — these days, almost exclusively. This powerful blogging software not only saves time in set-up (saving money, for you), but can be designed to take on any appearance or functionality imaginable, and most importantly, puts the website's control right in your hands. I find it very satisfying when I hand a website off to a client, knowing they've been empowered to make all they changes they wish (for the most part), on their own.

Lately I've been using the Genesis Framework as a foundation from which to build my Wordpress websites, and will continue to use it by default in most of my projects to come. This powerful back-end structure provides clean and solid code, search engine optimization, mobile responsiveness, and security for your website. You will know it's built on stable ground, and is ready to meet the modern web.

The visuals are always custom-designed by me, so your website will be one of a kind. It emerges, always, from a unique insight into your philosophy, and a close, collaborative process between you and me.



Let’s begin talking about your design.


(about my process)

About My Process


It begins with questions — a phone call. It's okay if you know exactly what you want, or if you don't have a clue where to start. I take great care to understand, clearly, not only what you hope to achieve, but the unique place you are coming from, and the heart of what you are offering. From these philosophical understandings, the design springs forth intuitively.



Websites

I send you a concept within one week, and we go together from there, changing directions as we need. I don't keep an official "concept limit," with the expectation that we work within reason — my clients tend to be happy by the first or second concept. We can take however much time you want at this design stage. There will be a lot of back and forth, but I am prompt in returning emails. You can call me any time (during the day).

After the final tweaks to the design, you are excited about it and feel like it is fully yours — you pass it off to me to turn into a functioning website*. I will take one more week to get your website fully functional. If you have all your content, then we are ready to go, and we can launch! If you are still preparing it, don't worry, we can take as long as you want.

Once it is up, I will call you to teach you everything you need to know about using your brand new website. I will show you how to edit or add pages, upload pictures, make posts to the blog, if you have one — and I will provide you with simple written instructions to fall back on if you ever forget anything.

*After you've given me the OK on a design and I've gone ahead and started turning it into a functioning website, any new, significant changes to the core design will be billed additionally to the project cost, per hour. (Minor changes may not be billed if they do not affect the core structure.)



  • Pricing
  • Websites are priced at a total project cost that is decided at the beginning.
  • After we agree to work together, I will invoice a non-refundable deposit of $300, before getting started on the design concept.
    Portions of the remaining project cost will be invoiced at key junctions along the way.
    (I'm flexible with how you'd like to divide it up.)
  • The cost of a website can range between $1000 to $6000 depending on the complexity of the design and its functional elements.
  • A custom designed Wordpress website typically costs between $2500-$4000.
  • Updating or outside-project work is done at a per hour rate of $85.




Need a website?   Book a phone call.





Print Work

Similarly, if we are starting fresh with a print design, I will send you a concept within one week for us to continue developing together. Once your design is complete, I will send you the high quality print files in whatever format you prefer — or, I can speak to your print company directly, to arrange it all for you. Don't have a print company? I have a few favourites I can recommend.



  • Pricing
  • Print work is done at a per hour rate of $85.
  • I will provide you with my best time estimate at the beginning, and give you ample notice if I anticipate changes.
  • After we agree to work together, I will invoice a non-refundable deposit of either $200 or half the total estimate cost (whatever is less), before getting started on the design concept.
  • Business cards typically take between 1-3 hours to make.




Need print work done?   Send me an email.




(web portfolio)

 
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web
 
Project Title:
Always the Sun

Design and custom Wordpress website for a massage & holistic bodywork practitioner. Logo and matching business card were also designed (in print portfolio).

Project Title:
High Seas Newfoundlands

Design and custom Wordpress website for a dog breeding company.

Project Title:
Michael Talbot-Kelly 3

Design and custom Wordpress website for counsellor and coach.

Project Title:
Ginnie Cramer Counselling

Design and custom Wordpress website for a counsellor. Business card was also designed (in print portfolio).

Project Title:
Kaela Scott Counselling

Design and custom Wordpress website, along with matching newsletter template (not shown), for a counsellor. Brochures and PDF covers were also designed (in print portfolio).

Project Title:
Backyard Bounty Collective

Design and website for a collective of urban farmers. Logo, icons, and other matching print work were also designed (in print portfolio).

Project Title:
Safe-T-Sleeve

Design and website, marketing a new acupuncture needle technology. Matching magazine print ad was also designed (in print portfolio).

Project Title:
Stepping Stones Workshops

Design and website for a company offering workshops on health and wellness. Logo and matching business card were also designed (in print portfolio).

Project Title:
Martial Arts Axis

Design, custom Wordpress website, and facebook banner ad for martial arts club.

Project Title:
Michael Talbot-Kelly 2

Design and custom Wordpress website for a life coach.

Project Title:
Leanne Dorish Counselling

Design and custom Wordpress website for a counsellor. Matching business card was also designed (in print portfolio).

Project Title:
Juliet Austin Marketing Coach

Design only, for marketing coach, to be implemented into a Wordpress website.

Project Title:
Living-Spirit

Design and website for a life coach. Logo and matching business card were also designed .

Project Title:
Dr. Jeff Morley

Design and custom Wordpress website for a psychologist. Matching letterhead and business card were also designed (in print portfolio).

Project Title:
Late Nite Art

Landing page design and customization of pre-existing Wordpress template to showcase art workshops.

Project Title:
Dr. Avni

Design and custom Wordpress website for a counsellor.

Project Title:
911 Resilience

Design and custom Wordpress website for emergency responder support and resources.

Project Title:
Vacation In Style

Design and website to showcase luxury vacation rentals. Rack and business cards were also designed (in print portfolio).

Project Title:
The Couples Wellness Expert

Design and custom Wordpress website, along with newsletter and email template, for a relationship counsellor. Matching brochure, business card, and letterhead were also designed (in print portfolio).

Project Title:
Jan Sutherland Redesign

Redesign of a website header, and the creation of a matching newsletter template.

Project Title:
India & Claire

Design and Wordpress website for a travel blog.

Project Title:
Jill Hasman Interior Design

Design and website portfolio for an interior designer. Matching business card was also designed (in print portfolio).

Project Title:
Heart Centered Adventure Therapy

Design and custom Wordpress website, as well facebook banner and newsletter template, for a therapist.

Project Title:
Splash Recreation

Design and website for a swimming instruction company.

Project Title:
Muscle Recovery

Design and custom Wordpress website, along with matching newsletter template (not shown), for a massage therapist. Matching business card, letterhead, newsprint ad, and notepad were also designed (in print portfolio).

Project Title:
Invera Domnului

Design and custom Wordpress website for a Romanian Chuch.

Project Title:
Kaya Healing

Design and website for an energetic healer. Matching business card was also designed (in print portfolio).

Project Title:
Birth Takes a Village

Design only, for a birth doula, to be implemented into a Wordpress website.

Project Title:
Music by Dylan

Personal design and website to showcase songwriting.

Project Title:
Integrated Medical Association

Design and website for a holistic medical association. Matching business card was also designed (in print portfolio).

Project Title:
The Renaissance Code

Design and website for a life coach's project. Thematically similar personal site was also designed (in print portfolio).

Project Title:
Tree Spirit Wood Carvings

Design and website for a wood carver. Logo and matching business card were also designed (in print portfolio).

Project Title:
Michael Talbot-Kelly 1

Design and website for a life coach.

Project Title:
Always the Sun Massage

Logo and business card for a massage & holistic bodywork practitioner. Matching website was also designed (in web portfolio).

Project Title:
Aut Pucks Aut Bellum

Digitized logo from a sketch for a school hockey team.

Project Title:
Aboriginal Law Speaker Series

Set of posters for a law conference.

Project Title:
Leanne Dorish Counselling

Business card for a counsellor. Matching website was also designed (in web portfolio).

Project Title:
Ginnie Cramer Counselling

Business card for a counsellor. Website was also designed (in web portfolio).

Project Title:
Backyard Bounty Collective

Logo and icon, as well as business cards, rack cards, and a canvas banner for a collective of urban farmers. Matching website was also designed (in web portfolio).

Project Title:
AcuFast Needles

Logo concept for an acupuncture needle brand.

Project Title:
Chai Recipes

Posters hand drawn and designed for proportional tea recipes.

Project Title:
Vacation In Style

Rack and business cards designed to showcase luxury rental properties. Matching website was also designed (in web portfolio).

Project Title:
Safe-T-Sleeve

Magazine print-ad, marketing a new acupuncture needle technology. Matching website was also designed (in web portfolio).

Project Title:
Speakeasy

Poster and leaflet for a campus peer-support center.

Project Title:
Kaela Scott Counselling

Brochures and PDF covers for a counsellor. Website was also designed (in web portfolio).

Project Title:
Jill Hasman Interior Design

Business card for an interior designer. Matching website was also designed (in web portfolio).

Project Title:
UAEM Film Screening

Poster for a film screening.

Project Title:
Andrea Jonsson Counselling

Logo for a counsellor.

Project Title:
Kaela and Peter

Card to be handed out at a wedding.

Project Title:
Dr. Jeff Morley

Letterhead and business card for a psychologist. Matching website was also designed (in web portfolio).

Project Title:
ah-ha Counselling and Consulting

Logo, business card, and newspaper ad for a counsellor.

Project Title:
The Mushroom Man

Poster and matching leaflet design for a mushroom cultivator and educator.

Project Title:
AMH Aquatics

Business card for a swimming instruction company.

Project Title:
The Couple Wellness Expert

Business card, brochure, and letterhead for a relationship counsellor. Matching website was also designed (in web portfolio).

Project Title:
Tree Spirit Wood Carvings

Logo and business card for a wood carver. Matching website was also designed (in web portfolio).

Project Title:
Integrated Medical Association

Business card for a holistic medical association. Matching website was also designed (in web portfolio).

Project Title:
Muscle Recovery

Newspaper ad, business card, letterhead, and notepad for a massage therapist. Matching website was also designed (in web portfolio).

Project Title:
Kaya Healing

Business card for an energy healer. Matching website was also designed (in web portfolio).

Project Title:
Four Strings Studio

Flyer for a violin lesson company.

Project Title:
Living-Spirit

Logo and business card for a life coach. Matching website was also designed (in web portfolio).

Project Title:
Stepping Stones Workshops

Logo and business card for a company offering health and wellness workshops. Matching website was also designed (in web portfolio).

Portfolio

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(print portfolio)

Portfolio

(print)

















(contact)

Contact



To discuss new projects, I prefer to book a time to call. Please send me an email first, so we can arrange it.